Looking for reasons? That way lies madness.
The social media money had to go somewhere.
Read More Are investments flowing out of Facebook and into Apple?
Gearing up for the next big thing.
Read More Reuters: Apple buys startup focused on lenses for AR glasses
If 160 million iPhone owners upgrade in the next 12 months, that's 21% of the installed base.
Read More Cybart: New iPhone X, X+ will spur upgrades not seen since iPhone 6, 6+
The talking heads said Apple was ready to take a breather. Apple did not oblige.
That's up from 25% in June 2017.
Read More Survey: 48% of iPhone owners intend to upgrade within year
'My father is Steve Jobs'
6 years ago
6 years agoThis excerpt rings true to me. I don't know why Jobs' widow and sister felt obliged to push back.
Something's got to give.
Read More Apple cracks $220, closes at all-time-high $219.70
Bloomberg discovers, disavows Apple's secret
6 years ago
6 years ago"This column does not necessarily reflect the opinion of the editorial board or Bloomberg LP and its owners."
Gassée: Wall Street still doesn't get Apple
6 years ago
6 years agoIn his Monday Note, Jean-Louis Gassée anticipates an "extraordinary" 2018 holiday season for Apple.
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