Results from a study of 2,176 U.S. consumers. Tim Cook, in case you haven't heard, is gay—not that there's anything wrong with that. But it was an…
Read More Does Tim Cook's stance on gay rights help or hurt Apple's sales?
The New Yorker on Apple at 40
9 years ago
9 years ago'No novelist could have invented Steve Jobs.' Two excerpts from Joshua Rothman's thoughtful retrospective: "Apple’s history starts with the fact that it tried to take on the complexities…
The letter it sent local law enforcement agencies is not what it seems. Last week, five days after the Justice Department announced that it has successfully cracked…
Read More The FBI's half-hearted offer to crack more Apple iPhones
2.7 million views and counting.
Read More Viral video: Taylor Swift takes a dive for Apple Music
Apple is grossly mispriced
9 years ago
9 years agoIts shares are trading at a 38% discount to the market. "No matter which way you cut it, Apple is grossly mispriced," writes buy-side analyst Erik Bergseng…
I haven't seen lines like this since the iPhone 6. A sampling of the videos posted overnight on YouTube: Dallas, Texas Santa Monica, California Corte Madera,…
Apple Campus 2: First drone flyover of April
9 years ago
9 years agoThis one is from videographer Matthew Roberts. See Duncan Sinfield's March video here.
From Horace Dediu, marking Apple's 40th anniversary in an Asymco post called The Next 40. Note that the Mac (orange line) is the only personal computer whose sales haven't already…
Read More Chart of the day: 40 years of personal computer shipments
Good news for the iPhone SE. In a note to clients Friday, Credit Suisse's Kulbinder Garcha reports on a survey of Apple customers in the so-called emerging…
Read More Apple's customers in poorer countries aren't that different from the rich
Welcome to Apple 3.0
9 years ago
9 years agoAn experiment in ad-free independent business journalism I'm writing this on my last day at Fortune. After more that 36 years writing for Time Inc.—28 years…
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