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Philip Elmer‑DeWittPhilip Elmer‑DeWitt

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Munster: Look which iPhones disappeared firstiPHONE xs pre-orders7 years ago
Published September 16, 2018 by Philip Elmer-DeWitt

Munster: Look which iPhones disappeared first

For every minute you waited to order the Xs Max, it cost you 5.8 hours.

Read More Munster: Look which iPhones disappeared first

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The Great Wall of Applegreat wall apple park7 years ago
Published September 15, 2018 by Philip Elmer-DeWitt

The Great Wall of Apple

That ought to keep out the Mongols.

Read More The Great Wall of Apple

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Digging deeper into Apple's Sept. 12 eventsept 12 digging deeper7 years ago
Published September 14, 2018 by Philip Elmer-DeWitt

Digging deeper into Apple's Sept. 12 event

"For the first time in years, I was truly surprised."

Read More Digging deeper into Apple's Sept. 12 event

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Analyst: First-day iPhone preorders in China weaker than last yeariPhone Xs pre-orders7 years ago
Published September 14, 2018 by Philip Elmer-DeWitt

Analyst: First-day iPhone preorders in China weaker than last year

Apple last year shipped the cheaper phones first. This year the cheaper phones are shipping last. 

Read More Analyst: First-day iPhone preorders in China weaker than last year

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Ten who hiked their Apple price targetsten hiked price targets7 years ago
Published September 14, 2018 by Philip Elmer-DeWitt

Ten who hiked their Apple price targets

If you have to adjust your target by $40, you've done something wrong.

Read More Ten who hiked their Apple price targets

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Watched the video twice and had some thoughts...watched video twice7 years ago
Published September 13, 2018 by Philip Elmer-DeWitt

Watched the video twice and had some thoughts...

"Don't get too excited about the neural engine's performance numbers." —Friend-of-the-blog John Garner

Read More Watched the video twice and had some thoughts...

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Flat as Kansasapple flat kansas7 years ago
Published September 13, 2018 by Philip Elmer-DeWitt

Flat as Kansas

That's how Wall Street sees Apple's next 12 months.

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Boring is the new blackBoring new black7 years ago
Published September 13, 2018 by Philip Elmer-DeWitt

Boring is the new black

Apple went for boring seven years ago.

Read More Boring is the new black

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Apple's big day in 108 seconds (video)108 seconds7 years ago
Published September 12, 2018 by Philip Elmer-DeWitt

Apple's big day in 108 seconds (video)

Nobody markets tech better than Apple.

Read More Apple's big day in 108 seconds (video)

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Apple's Sept. 12 event: What analysts are sayinganalyst notes Sept 20187 years ago
Published September 12, 2018 by Philip Elmer-DeWitt

Apple's Sept. 12 event: What analysts are saying

Excerpts from the notes I've seen.

Read More Apple's Sept. 12 event: What analysts are saying

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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