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Daniel Ives: The clock is ticking for Apple — and for Tim Cookapple ives clock ticking3 months ago
Published July 30, 2025 by Philip Elmer-DeWitt

Daniel Ives: The clock is ticking for Apple — and for Tim Cook

"In a nutshell it's time for change in Cupertino and Cook & Co. need to get off the treadmill and start to make some significant headway on its AI strategy."

Read More Daniel Ives: The clock is ticking for Apple — and for Tim Cook

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Meta poaches another Apple AI guyapple ai meta poach3 months ago
Published July 29, 2025 by Philip Elmer-DeWitt

Meta poaches another Apple AI guy

The departures have thrown Apple’s models team into flux.

Read More Meta poaches another Apple AI guy

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Model deathknell: Meta grabs two more Apple LLM engineersapple meta model deathknell4 months ago
Published July 18, 2025 by Philip Elmer-DeWitt

Model deathknell: Meta grabs two more Apple LLM engineers

The moves are part of a scramble for AI talent across the tech industry.

Read More Model deathknell: Meta grabs two more Apple LLM engineers

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Mark Gurman: Tim Cook isn't going anywhereapple cook board support4 months ago
Published July 13, 2025 by Philip Elmer-DeWitt

Mark Gurman: Tim Cook isn't going anywhere

"Put simply: No crisis seems big enough to shake the board’s faith in Cook."

Read More Mark Gurman: Tim Cook isn't going anywhere

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Zuck paid top dollar for Apple's top genAI guyapple zuck poach Pang4 months ago
Published July 10, 2025 by Philip Elmer-DeWitt

Zuck paid top dollar for Apple's top genAI guy

Apple didn’t try to match the offer, as it far exceeds pay at the company for leaders other than Chief Executive Officer Tim Cook.

Read More Zuck paid top dollar for Apple's top genAI guy

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Daniel Ives goes all in on Apple-Perplexity AI dealapple ives perplexity acquisition4 months ago
Published July 9, 2025 by Philip Elmer-DeWitt

Daniel Ives goes all in on Apple-Perplexity AI deal

"The time has come for Apple to do a big M&A deal... and it's Perplexity."

Read More Daniel Ives goes all in on Apple-Perplexity AI deal

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Why did Apple buy WhyLabs and TrueMeaning?apple whylabs truemeeting4 months ago
Published July 8, 2025 by Philip Elmer-DeWitt

Why did Apple buy WhyLabs and TrueMeaning?

Apple seems to be focused on boosting not only the work it has been doing on the Vision Pro headset but also in escalating its AI ambitions further by advancing its Apple Intelligence initiatives.

Read More Why did Apple buy WhyLabs and TrueMeaning?

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Evercore: Apple AI models guru left for Meta after Mike Rockwell took overapple ai pang rockwell4 months ago
Published July 8, 2025 by Philip Elmer-DeWitt

Evercore: Apple AI models guru left for Meta after Mike Rockwell took over

These moves reportedly impacted morale and were a factor in Ruoming Pang departing, although we think the $10s of millions in annual compensation was likely the main driver. — Analyst Amit Daryanani

Read More Evercore: Apple AI models guru left for Meta after Mike Rockwell took over

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With prompts, Anthropic AI's Claude writes Apple macOS appapple claude writes code4 months ago
Published July 6, 2025 by Philip Elmer-DeWitt

With prompts, Anthropic AI's Claude writes Apple macOS app

"You can just say 'Make it more beautiful'" — Indragie Karunaratne

Read More With prompts, Anthropic AI's Claude writes Apple macOS app

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Gene Munster likes Siri's oddsapple deepwater siri odds4 months ago
Published July 1, 2025 by Philip Elmer-DeWitt

Gene Munster likes Siri's odds

"Perplexity is Apple’s best option because it’s both a strategic fit and allows Apple control."

Read More Gene Munster likes Siri's odds

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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