Evercore takes deep dive into Apple 'reality wars,' raises target to $210
"Conservatively, should the AR offering have a comparable trajectory as Apple Watch it could contribute $18.1B to sales. In a bullish scenario..." -- Analyst Amit Daryanani
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]