Skip to content

Philip Elmer‑DeWittPhilip Elmer‑DeWitt

Apple 3.0

  • Latest Posts
  • About
  • Subscribe
  • Login
  • Account Services
YouTuber Vadim Yuryev anticipates a ton of new hardware at WWDC26apple wwdc hardware walkup46 minutes ago
Published May 10, 2026 by Philip Elmer-DeWitt

YouTuber Vadim Yuryev anticipates a ton of new hardware at WWDC26

New MacMini, MacStudio, Apple TV, HomePod Mini and iMac in addition to Siri 2.0 and the OS 27 family.

Read More YouTuber Vadim Yuryev anticipates a ton of new hardware at WWDC26

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

2 Comments

This week's Apple trading strategies (5/11-5/15/26)apple trading strategies 5-11-262 hours ago
Published May 10, 2026 by Philip Elmer-DeWitt

This week's Apple trading strategies (5/11-5/15/26)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (5/11-5/15/26)

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

One Comment

This robot vacuum maker's wannabe iPhone sucks (video)apple iphone robot vacuum24 hours ago
Published May 9, 2026 by Philip Elmer-DeWitt

This robot vacuum maker's wannabe iPhone sucks (video)

"I’m confident they’ll never truly launch." — The Verge's Dominic Preston

Read More This robot vacuum maker's wannabe iPhone sucks (video)

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

7 Comments

The Verge: Samsung's flagship is a MacBook missapple samsung macbook clone1 day ago
Published May 9, 2026 by Philip Elmer-DeWitt

The Verge: Samsung's flagship is a MacBook miss

“Good artists copy, great artists steal.” But what if they botch the robbery?

Read More The Verge: Samsung's flagship is a MacBook miss

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

8 Comments

WSJ: The iPhone is goldapple wsj gold mine1 day ago
Published May 9, 2026 by Philip Elmer-DeWitt

WSJ: The iPhone is gold

"The iPhone might be with us until the end of time, or until we ourselves become androids."

Read More WSJ: The iPhone is gold

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

11 Comments

Saturday Apple video: 'My model of business is the Beatles'apple saturday jobs beatles1 day ago
Published May 9, 2026 by Philip Elmer-DeWitt

Saturday Apple video: 'My model of business is the Beatles'

"Great things in business are never done by one person. They're done by a team of people."

Read More Saturday Apple video: 'My model of business is the Beatles'

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

4 Comments

Apple at $293.26: Second record close this weekapple ath record 2932 days ago
Published May 8, 2026 by Philip Elmer-DeWitt

Apple at $293.26: Second record close this week

The long-awaited price target of $300 seems just around the corner.

Read More Apple at $293.26: Second record close this week

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

8 Comments

Let's kiss Meta goodbyeapple meta obit nyt2 days ago
Published May 8, 2026 by Philip Elmer-DeWitt

Let's kiss Meta goodbye

"There is a grim satisfaction in watching this organization hoist with its own petard."

Read More Let's kiss Meta goodbye

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

14 Comments

Apple's premarket popapple premarket pop 5-8-262 days ago
Published May 8, 2026 by Philip Elmer-DeWitt

Apple's premarket pop

Even before the U.S. markets opened Apple seemed headed for a new all-time high close.

Read More Apple's premarket pop

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

12 Comments

Mark Gurman: What AirPods with cameras might doairpods cameras gurman2 days ago
Published May 8, 2026 by Philip Elmer-DeWitt

Mark Gurman: What AirPods with cameras might do

"The cameras essentially act as eyes for the Siri digital assistant and aren’t designed to take photos or video."

Read More Mark Gurman: What AirPods with cameras might do

Share this:

  • Click to share on X (Opens in new window) X
  • Click to share on Facebook (Opens in new window) Facebook
  • Click to share on LinkedIn (Opens in new window) LinkedIn
  • Click to share on Reddit (Opens in new window) Reddit
  • Click to email a link to a friend (Opens in new window) Email

6 Comments

Posts pagination

1 2 … 1,389 Next
Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
  • 2014
  • 2013 and earlier

Blog Roll

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi

Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
Apple 3.0
  • Latest Posts
  • About
  • Subscribe
  • Login
  • Account Services

© 2022 Philip Elmer-DeWitt