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From the director of CODA: 'Being Heumann' (trailer)apple being heumann trailer13 hours ago
Published September 3, 2026 by Philip Elmer-DeWitt

From the director of CODA: 'Being Heumann' (trailer)

"Judy didn't wait for change. She fought to make it happen."

Read More From the director of CODA: 'Being Heumann' (trailer)

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Another Apple App Tracking lawsuitapple uk app track14 hours ago
Published September 3, 2026 by Philip Elmer-DeWitt

Another Apple App Tracking lawsuit

"Apple's App Tracking Transparency feature has been the subject of investigations across ​Europe."

Read More Another Apple App Tracking lawsuit

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Heavy buying in Augustapple money managers buying14 hours ago
Published September 3, 2026 by Philip Elmer-DeWitt

Heavy buying in August

"Top money managers scooped up a whopping $13.97 billion worth of Apple stock."

Read More Heavy buying in August

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'Steve Jobs' author Walter Isaacson on Apple's new CEO (video)apple ternus walter isaacson15 hours ago
Published September 3, 2026 by Philip Elmer-DeWitt

'Steve Jobs' author Walter Isaacson on Apple's new CEO (video)

"I think he'll focus on product, product, product."

Read More 'Steve Jobs' author Walter Isaacson on Apple's new CEO (video)

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Premarket: Apple is redapple premarket red 9-3-2617 hours ago
Published September 3, 2026 by Philip Elmer-DeWitt

Premarket: Apple is red

From Reuters' "Wall St futures subdued as investors weigh earnings, oil prices" posted early Thursday.

Read More Premarket: Apple is red

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Morgan Stanley expects Apple to nearly double size of foldable marketapple foldable woodring morganstanley2 days ago
Published September 2, 2026 by Philip Elmer-DeWitt

Morgan Stanley expects Apple to nearly double size of foldable market

Analyst Erik Woodring sees the foldable iPhone prices ranging from $2,399 (512GB) to $3,199 (2TB).

Read More Morgan Stanley expects Apple to nearly double size of foldable market

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Barron's: Apple is at an inflection pointapple inflection point barrons2 days ago
Published September 2, 2026 by Philip Elmer-DeWitt

Barron's: Apple is at an inflection point

The "broadest, and most significant, like-for-like iPhone price hikes in company history." — Morgan Stanley's Erik Woodring

Read More Barron's: Apple is at an inflection point

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Apple discloses John Ternus and Tim Cook's compensation packagesapple cook ternus compensation2 days ago
Published September 2, 2026 by Philip Elmer-DeWitt

Apple discloses John Ternus and Tim Cook's compensation packages

Ternus gets about $58 million in fiscal 2027, Cook about $47 million.

Read More Apple discloses John Ternus and Tim Cook's compensation packages

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Apple renames Lake Ontarioapple lake ontario trump2 days ago
Published September 2, 2026 by Philip Elmer-DeWitt

Apple renames Lake Ontario

All it took was a phone call from a lame duck President.

Read More Apple renames Lake Ontario

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Premarket: Apple was red, turned greenapple premarket red 9-2-262 days ago
Published September 2, 2026 by Philip Elmer-DeWitt

Premarket: Apple was red, turned green

From CNBC's "Stock futures fall as U.S. 10-year yield hits highest level in more than two years" posted early Wednesday.

Read More Premarket: Apple was red, turned green

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

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Apple 2.0 Archives

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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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