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Apple iPhones only for Israeli Army officers, no AndroidsApple iphone idf android10 hours ago
Published November 30, 2025 by Philip Elmer-DeWitt

Apple iPhones only for Israeli Army officers, no Androids

Israeli security officials have long warned that hostile actors use social platforms and messaging apps to target soldiers’ phones and track troop movements.

Read More Apple iPhones only for Israeli Army officers, no Androids

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This week's Apple trading strategies (12/1-12/5/25)apple trading strategies 12-1-2511 hours ago
Published November 30, 2025 by Philip Elmer-DeWitt

This week's Apple trading strategies (12/1-12/5/25)

A place for Apple traders and investors to share their best ideas.

Read More This week's Apple trading strategies (12/1-12/5/25)

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Don't pick on Apple Maps or Ads, Cupertino tells Brusselsapple maps ads eu1 day ago
Published November 29, 2025 by Philip Elmer-DeWitt

Don't pick on Apple Maps or Ads, Cupertino tells Brussels

Europeans use Google Maps and Waze more than our Maps, says Apple. We're a bit player in online advertising compared with Google, Meta, Microsoft or X.

Read More Don't pick on Apple Maps or Ads, Cupertino tells Brussels

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After high-rise fires, Apple comes to Hong Kong's aidapple hongkong fires cook1 day ago
Published November 29, 2025 by Philip Elmer-DeWitt

After high-rise fires, Apple comes to Hong Kong's aid

From Marcus Mendes's "Tim Cook pledges Apple support after devastating Hong Kong fire" posted Friday by 9to5Mac.

Read More After high-rise fires, Apple comes to Hong Kong's aid

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Davidson's Gil Luria: This should be Apple's best season in four yearsapple davidson luria video1 day ago
Published November 29, 2025 by Philip Elmer-DeWitt

Davidson's Gil Luria: This should be Apple's best season in four years

From "Apple will gain more AI functionality over time, says D.A. Davidson’s Gil Luria" posted Friday by CNBC.

Read More Davidson's Gil Luria: This should be Apple's best season in four years

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Saturday Apple video: Steve Jobs explains employee stock options (1983)apple saturday jobs options1 day ago
Published November 29, 2025 by Philip Elmer-DeWitt

Saturday Apple video: Steve Jobs explains employee stock options (1983)

"We always tell people, you work for Apple first, your boss second."

Read More Saturday Apple video: Steve Jobs explains employee stock options (1983)

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Apple at $278.85: Fourth all-time high in four trading daysapple 278.85 record high2 days ago
Published November 28, 2025 by Philip Elmer-DeWitt

Apple at $278.85: Fourth all-time high in four trading days

Tuesday's intraday high — $280.38 — remains a record.

Read More Apple at $278.85: Fourth all-time high in four trading days

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Apple flipped China's 'Single's Day' sales from -5% to +3%Apple china singles day2 days ago
Published November 28, 2025 by Philip Elmer-DeWitt

Apple flipped China's 'Single's Day' sales from -5% to +3%

From "Apple Powers China Singles’ Day Smartphone Sales to 3% YoY Growth" posted Thursday by Counterpoint Research.

Read More Apple flipped China's 'Single's Day' sales from -5% to +3%

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Strategic News Service warning: China is weaponizing American AIchina weaponizing american AI sns2 days ago
Published November 28, 2025 by Philip Elmer-DeWitt

Strategic News Service warning: China is weaponizing American AI

"This dynamic is intentional, real, and a deadly serious threat now, not some day in the future."

Read More Strategic News Service warning: China is weaponizing American AI

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Premarket: Apple is greenapple premarket green 11-28-252 days ago
Published November 28, 2025 by Philip Elmer-DeWitt

Premarket: Apple is green

From CNBC's "Stock futures trading disrupted after CME data center outage" posted early Friday.

Read More Premarket: Apple is green

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Philip Elmer-DeWitt
Philip Elmer-DeWitt has been covering Apple since 1983 — mostly for Time Magazine (28 years), later for Fortune (9 years), where he wrote a daily blog called Apple 2.0. [Read more.]

Apple 3.0 Archives

Apple 2.0 Archives

  • 2015
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Philip Elmer‑DeWitt

  • 9to5Mac
  • Above Avalon ($)
  • AppleInsider
  • Apple Investor News
  • Asymco
  • Daring Fireball
  • Deagol's AAPL Model
  • MacDailyNews
  • Monday Note
  • Six Colors
  • Stratechery ($)
  • Techpinions ($)
  • Tommo.fyi
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